South End Shop Small Saturday

Holiday cheer around every corner in South End on November 29, 2025.

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Here's the scoop. 

Shop Small Saturday returns to South End on Saturday, November 29! The shopping extravaganza has been a South End tradition since 2011 because shopping small also means supporting a big dream. 

Keep the holiday spirit going and continue to shop local all season long. Big things happen when you shop small!

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The Shop Small Hero Card 

The Shop Small Hero Card encourages you to spend money locally, with prizes in return. Here's how it works: 

Step 1: Pick up a Shop Small Hero Card at one of the welcome tents at Shop Small Saturday. 

Step 2: Shop 'til you drop at a vendor, and participating shops at Atherton, the Design Center, and along Camden Road. Collect a sticker for every $10 you spend.

Step 3: Once your Hero Card is full, redeem your Hero Card for a South End Tote Bag at the welcome tent. 

learn more about the shop small hero card here

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Event Safety

We love when you bring your furry friends to shop small with you! Please remember your dog must remain on a leash at all times for the safety of your pup and others. 

No soliciting, smoking, or weapons will be allowed at Shop Small Saturday.

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Getting to South End

There are lots of ways to get to South End, learn how:

• Travel by light rail. The LYNX Blue Line goes through South End. Stop at East/West Blvd. Station to be closest to Camden Road and Atherton Mill.
• Travel by bike. Rent a JoyRides e-assist bike and travel by Rail Trail.
• Travel by car. Atherton has limited free parking for customers. Street parking will be limited. Pay to park at the 100 W Worthington, Design Center, 1616 Camden garages close to Camden Road, or the RailYard garage at The Winnifred.

see the parking guide

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Grab Some Grub

Hungry while at Shop Small Saturday? See what bites & brews are within walking distance of the markets:

• If you're craving coffee or tea: Not Just Coffee, Bitty & Beau's, Wooden Robot Coffee Bar, Milk Cha Cha, SipCha
• If you're craving American: Trolley Barn, Tremont, Leroy Fox, Rhino Market & Deli, Salted Melon Market, Shake Shack, STIR
• If you're craving Asian: O-Ku, Sushi Hana, Hawkers, Silverlake Ramen, Yunta
• If you're craving Italian/Mediterranean: Indaco, Blaze Pizza, CAVA, Ilios Crafted Greek, North Italia, Hellenic Greek Kitchen
• If you're craving Latin/Spanish: Sabor, Condado Tacos, Barcelona, Superica
• If you're craving vegetarian/vegan: Flower Child, Toastique, Mamaka Bowls, The Salty Donut, Salted Melon Market, The Common Market, Clean Eatz, Rhino Market
• If you need a sweet treat: Two Scoops Creamery, Jeni's Ice Cream, Morelia Gourmet Paletas, Tous le Jours, Tutti Gelato
• If you're craving a drink: Elsewhere, Canopy Cocktail, Bulldog Taproom, Pop the Top Craft Beer Shop, Hoppin', Barcelona Wine Bar
• If you're looking for somewhere with gluten-free options: Leroy Fox, O-Ku, Salted Melon Market, Emmy Squared Pizza, STIR, North Italia, Flower Child, The Common Market

see all south end bites and brews

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There is holiday cheer around every corner of South End, learn more using the Holiday Guide.